It's a scientific fact... people will buy more lottery tickets at a luxury event like a boat or car show - because they are more likely to visualize themselves using them.

Visitors conjuring fantasy images of lazy days on their yacht are likely more tempted to try their luck and buy a ticket at these shows.

"It's natural for lottery buyers to dream about winning big and to think about how to spend," said Hyeongmin Kim, an assistant marketing professor at Johns Hopkins University.

That’s why it's important to have a lottery wish list constantly in front of you to look at daily.

There's no better way to keep your interest and desire for winning high than to visualize with the list in front of you each day.

To make your list real, visit the showroom where your dream car is on display, or visit the dock where your luxury yacht is berthed.

Keep imagining yourself in these environments, because that visioning will help you in many ways.

• You'll be more likely not to miss a lotto game.

• You'll feel more encouraged as you play.

• You'll consider your tickets as an entry fee and not a cost.

The last part is especially important - to realize your tickets are an entry fee, just like the movie theatre or ball game.

Your experience may either be enjoyable or not at these events, but without the ticket you won't have experienced them.

There is no single event in the world like the lottery that provides as much potential to turn a $2 entry fee into $200 million. It has never been equaled.

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